Our organic, ceremonial grade Magic Hour Matcha is sourced from a pristine, lush valley in Kagoshima, Japan, far away from pollutants and toxins. The tea leaves are carefully harvested and stored in a dark place, only ground to order just before it is sent to our shop for packaging.
The freshness of the tea is both reflected in its bright green hue and sparkling taste on the tongue. Its creamy Umami flavor spreads over your palate delicately, flecked with overtones of sun-warmed grass.
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Global Tea Ritual:
Chanyous, also known as Japanese tea ceremonies, have been using matcha since the end of the 12th century in their mindfulness rituals as their vehicle for embodying four sacred principles, wa, kei, sei and jaku. These matcha tea ceremonies are deeply steeped in these principles, as they remind one of the most revered values a human being can hold: harmony (wa), respect (kei), purity (sei), and tranquility (jaku)
These ceremonies begin with purification rites. These are followed by a silent bow from the host to honor the guests, then the graceful whisking of powdered matcha and hot water in individual cups creates a luscious foam. Each guest slowly takes a sip, one by one. And as it began, the ceremony ends in an honorary bow.
- DTdoreen t.Verified BuyerI recommend this productRated 5 starsYesterdayMatcha 700
I really love all Magic Hour Matcha, not all matcha’s are the same. Matcha 700 is my go to every morning, then on special occasions I have the Matcha 1111. I stopped drinking coffee several years ago when I came across Magic Hour and keep coming back. When I first started drinking matcha, I tried many different brands. Disappointed with the results and matcha is not cheap, I found it wasn’t worth the disappointment or the money to try other brands since I love Magic Hours matcha’s, the other teas are just as good. Lucid dreams, bohemian breakfast, renewal, sun eraser, I enjoy them all.Was this helpful?
- DSDeanna S.Verified BuyerI recommend this productRated 5 stars1 week agoMatcha Love
I love starting my morning with this wonderful and delicious cup of matcha tea. It soothes my soul. 💖🍵🫖Was this helpful?
- MHMary H.Verified BuyerI recommend this productRated 5 stars1 week agoI am in love with Matcha
I have tried matcha tea , I even brought some home from Japan. I just didn’t care for it . I decided to try magic hour matcha . I was pleasantly surprised, the flavor was amazing. Look Mom I’m drinking Matcha tea
Thank you. NamasteWas this helpful?
- MMJVerified BuyerI recommend this productRated 5 stars1 month agoComfort
I have been enjoying this matcha for a couple years now. I drink it every morning and when diagnosed with breast cancer I continued to drinking it after realizing that it settled my nausea (from chemo) down. I have found it to be more helpful than mint tea which is usually recommended. I drink it both hot and cold with hot being my favorite. It truly is comfort in a cup.
I took it with me for all my chemo treatments and recommended it to everyone. Thank you MH.Was this helpful?
- TSTeresa S.Verified BuyerI recommend this productRated 5 stars1 month agoMatch 700
I love the matcha 700. Gives me energy and low caffeineWas this helpful?