A serene setup featuring a bamboo whisk, a green bowl of matcha tea, and a beautifully designed package of Magic Hour Matcha 1111: Highest Grade of Ceremonial Matcha. The background features glass with a leafy, fern-like pattern, creating a calming, nature-inspired ambiance perfect for enjoying organic tea in your own magic hour.
A geometric-patterned teal and pink box of Matcha 1111: Highest Grade of Ceremonial Matcha by Magic Hour sits next to a transparent glass bowl on a table. A bamboo scoop with green powder lies in the foreground, hinting at the organic loose leaf tea inside. The background has glass panels with vertical ridges and hanging green ferns.
A Matcha 1111 : Highest Grade of Ceremonial Matcha kit on a green surface with a background of ferns. It includes a matcha container, a glass bowl with matcha tea, a bamboo whisk, and a small wooden spoon with matcha powder. The scene has a calm and natural ambiance, perfect for enjoying Magic Hour's organic tea selection.
Matcha 1111 : Highest Grade of Ceremonial Matcha-Bio-Violet Glass Jar (60+ servings)-Magic Hour
A luxurious setting features an elegant green and gold tea set on a gold tray, accompanied by a beaded green necklace, a small Buddha statue, and delicate white flowers in the background. The chic packaging suggests an artisanal product or gift set, perfect for enjoying Matcha 1111 : Highest Grade of Ceremonial Matcha by Magic Hour.
A stand-up pouch with an art deco green and gold geometric pattern, featuring a diamond-shaped beige label reading "Matcha 1111: Highest Grade of Ceremonial Matcha," displayed against a light pink background.
A serene setup featuring a bamboo whisk, a green bowl of matcha tea, and a beautifully designed package of Magic Hour Matcha 1111: Highest Grade of Ceremonial Matcha. The background features glass with a leafy, fern-like pattern, creating a calming, nature-inspired ambiance perfect for enjoying organic tea in your own magic hour.
A geometric-patterned teal and pink box of Matcha 1111: Highest Grade of Ceremonial Matcha by Magic Hour sits next to a transparent glass bowl on a table. A bamboo scoop with green powder lies in the foreground, hinting at the organic loose leaf tea inside. The background has glass panels with vertical ridges and hanging green ferns.
A Matcha 1111 : Highest Grade of Ceremonial Matcha kit on a green surface with a background of ferns. It includes a matcha container, a glass bowl with matcha tea, a bamboo whisk, and a small wooden spoon with matcha powder. The scene has a calm and natural ambiance, perfect for enjoying Magic Hour's organic tea selection.
Matcha 1111 : Highest Grade of Ceremonial Matcha-Bio-Violet Glass Jar (60+ servings)-Magic Hour
A luxurious setting features an elegant green and gold tea set on a gold tray, accompanied by a beaded green necklace, a small Buddha statue, and delicate white flowers in the background. The chic packaging suggests an artisanal product or gift set, perfect for enjoying Matcha 1111 : Highest Grade of Ceremonial Matcha by Magic Hour.
A stand-up pouch with an art deco green and gold geometric pattern, featuring a diamond-shaped beige label reading "Matcha 1111: Highest Grade of Ceremonial Matcha," displayed against a light pink background.
5.0
Rated 5.0 out of 5 stars
46 Reviews

Matcha 1111 : Highest Grade of Ceremonial Matcha

$44.00 Sale Save

High Caffeine

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Pinnacle Grade Ceremonial Matcha for Experiencing the Infinite

Like spring water kissed by angels, our Matcha 1111 is the highest grade of Ceremonial Matcha reserved for special occasions and for opening the mind to the infinite. 

  • Vegetal Grassy Notes
  • Umami

The tea’s freshness is reflected in the sparkling taste on the tongue and its bright green hue. The creamy Umami flavor spreads delicately all over your palate, flecked with sun-warmed grass overtones.

Only the best shade-grown green tea leaves based on size, color, shape, and translucency are picked. It is an intense and precise labor practice that ensures the highest quality of matcha you can buy. Our 10th generation tea master then grades the leaves and chooses only the finest to produce this Matcha.

Our classic Ceremonial Matcha is from the same region, produced organically and blended to produce a matcha that can be sipped daily yet is higher than the "culinary" grade. The Matcha Kansai is from Kyoto-a different region, and is the result of 3 Matcha growers creating a blend (like a regional wine blend), to create a special-occasion grade Matcha.

Organic Ceremonial Matcha 1100

  • Increases cognitive function
  • Reduces "bad" cholesterol (LDL) and aids heart health
  • Aids weight release
  • L-Theanine provides calm energy and reduces stress levels

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Key Matcha Benefits

A Ceremonial Matcha Freedom Box with green matcha powder on its bristles lies next to a rustic brown ceramic bowl. The surface is speckled with organic tea powder from Magic Hour, creating a vibrant contrast against the dark background.
L-Theanine

L-theanine changes the effects of caffeine in the body, and helps to avoid the crash associated with it and may help protect the liver and aid in weight loss.

A cup filled with vibrant green matcha tea is placed on a dark surface. Green matcha powder is scattered around the cup, creating a striking contrast against the dark background. The overhead lighting emphasizes the rich color and texture of the matcha powder.
Heart Health

Green Tea reduces LDL "bad" cholesterol, aiding heart health. By one estimate, the catechins in matcha are up to 137x greater than other types of green teas.

A close-up of a bright green powdered substance spread across a dark surface, with a more concentrated pile in the center. The powder appears finely milled and has an uneven texture.
Cognitive Function

Research shows that matcha causes improved attention, memory, and cognitive functions. Contains L-theanine, which has been shown to increase the alpha wave activity in the brain, which in turn can decrease stress levels.

Customer Reviews

5.0
Rated 5.0 out of 5 stars
Based on 46 reviews
Total 5 star reviews: 45 Total 4 star reviews: 1 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
100%would recommend this product
46 reviews
  • DB
    Deborah B.
    Verified Buyer
    21 seconds ago
    Rated 5 out of 5 stars
    Better Matcha

    I’ve tried a lot of Matcha. Magic Hours is the best. High quality, excellent taste, and I can relax and enjoy it knowing Zhena runs quality control. It is the best product available.

  • VS
    valerie s.
    Verified Buyer
    1 month ago
    Rated 5 out of 5 stars
    Most delicious

    The best matcha I’ve ever tasted.

  • FC
    Frankie C.
    Verified Buyer
    1 month ago
    Rated 5 out of 5 stars
    Very good! Smooth and mixes well.

    I have been ordering ceremonial matcha from several different companies/ websites. … simply because I don’t know a lot about matcha. I’ve had several that are good and smooth and mix well. THIS is one of them 👍♥️

  • BP
    Barbara P.
    Verified Buyer
    6 months ago
    Rated 5 out of 5 stars
    Ceremony in a cup

    Beautiful color, scent and flavor. Incredibly smooth and mellow. I drink this several times a week in the morning when I am feeling thankful.

  • DG
    Danielle G.
    Verified Buyer
    6 months ago
    Rated 5 out of 5 stars
    Best Matcha Ever!!!

    Such a delight to drink every morning. It is smooth with no bitter taste. The best matcha I have found so far. All of your teas are truly a work of art from the design of the packaging to the taste of the teas.

How to Make the Perfect Cup of Matcha

The Amethyst Glass Apothecary Jar

Designed to live on your shelf for years, our Amethyst Forever Apothecary Jar is more than a tea vessel. It is a daily ritual object, created to protect the vitality of the leaf while bringing beauty and intention to your tea practice.

Crafted from biophotonic amethyst glass, this remarkable vessel filters visible light while allowing beneficial violet and ultraviolet rays to pass through, helping preserve the freshness, aroma, and integrity of the botanicals within.

Inspired by ancient preservation vessels and made to be refilled again and again, the Amethyst Forever Apothecary Jar transforms your favorite tea into a lasting ceremony.

Purchase the jar once. Refill it for years. Return to the ritual daily.

Which Size Is Right For You?

Amethyst Forever Apothecary Jar

Your daily ritual vessel

Our signature jar is designed for your everyday tea practice. Filled with approximately 60–75 cups of tea, it holds nearly two months of daily ritual and is made to be refilled for years to come.

Best for: Daily tea drinkers, a favorite go-to blend, building your home apothecary, a lifelong tea vessel.

Traveler Jar

Ritual, anywhere

A smaller vessel for movement, travel, and discovery. Perfect for trying new blends or bringing your ritual with you.

Best for: On-the-go tea, gifting, sampling new blends, office or travel use

How to Steep Loose Leaf Tea

What is Tea Ceremony?

FAQ

Yes, all of our teas undergo rigorous third-party testing to ensure they meet the highest standards for quality, purity, and safety. We proudly hold certifications for each blend, so you can sip confidently, knowing that our teas are crafted with care and integrity.

Our teas are cultivated, harvested, and blended from soil to cup with the Magic Hour Rule of Love. The base of our teas is grown in the tea estate where I was married :)! The exquisite buds are grown and harvested by our friends in a garden that touches the sky at the top of the mountains in the high-country of Sri Lanka. The pristine Idulgashinna Bio Tea Garden’s perched above a wildlife preserve. It was the first tea garden to become certified Biodynamic and organic in the world, it’s home to our family of farmers and growers whose respect towards nature and one another has become the gold standard of tea estates all over the world. We also source from small organic family gardens in Taiwan, Rwanda, India, Yunnan, Kyoto and Kagoshima, Japan.

Our formulator, Zhena, is an aromatherapist and was one of the founders of the Organic and Fair Trade movement over 25 years ago. She was crucial in getting rules for organics passed and has had a long-time passion for organics, Biodynamics and pure products. Her blending style is bold and she uses Organic-Compliant extracts of fruits, essential oils, and spices that fall under the “Natural Flavors” broad stroke ingredient description by the FDA. We only use extracts and flavors extracted with non-toxic methods and are 100% natural coming from the fruit or spice or flower that is distilled without chemicals.

Other companies may use “Natural Flavors” that are in a Propylene Glycol base—Zhena fought the label standards on this chemical 15 years ago and is dedicated to NEVER using flavorings with this or any other chemicals. Our flavors are entirely extracted naturally using alcohol or steam distillation. In the blending process, if the extract has alcohol, the alcohol dissipates. If you’ve ever used Vanilla Extract for cooking—you’ve used what Zhena uses in larger volumes.

When we writes, “Natural Flavors” it’s not because we wants to but that’s what the FDA requires. It’s not a great description and we assure you our standards are of the highest using only natural extracts and essential oils.

Please feel free to enjoy most of our teas without worry regarding being vegan compliant.
As of May of 2021, the only tea we have that is not vegan is Quintessence, which contains honey crystals.

You could steep our teas many times. A new flavor nuance will arise each time. If you’re planning to steep more than twice, you might want to add an additional teaspoon or two according to taste and the strength desired.

It's a common misconception that tea ceremony has to take up a lot of time from your schedule. I want to encourage you to take time for yourself, daily, in a simple tea ceremony. Simply naming 3 gratitudes as your water boils will uplift and shift your day!

However, the process only has to take as little as 10 minutes! For example, for most of our teas we suggest steeping 1 heaping teaspoon in water that is between 160--212 degrees (depending on the tea type--check the label!). As you steep your tea for the recommended minutes, take 3 heart-breaths, expanding the emerald green energy of your heart chakra. As you expand that blessed energy, you will activate your true intelligence which is found in the heart.

Then as you steep your loose-leaf magical tea, center into your senses. As yourself the Magic Hour sensory questions:

  • What do I hear?
  • What do I see?
  • What do I feel?
  • What do I smell?
  • What do I taste?

Then sip your tea with newfound presence.

Presence is where heaven is found. We want you to find your heaven on a daily basis!
For more steeping instructions, watch my video found here.