Organic Ceremonial Matcha 700

Rated 5.0 out of 5 stars
108 Reviews

Ceremonial Matcha Tea of Longevity & Infinite Energy

Our organic, ceremonial-grade Magic Hour Matcha comes from a pristine, lush valley in Kagoshima, Japan, far away from toxins and pollutants. 

Organic Ceremonial Matcha Grade 700

  • Vegetal Grassy Notes
  • Umami
  • Increases cognitive function
  • Reduces "bad" cholesterol (LDL) and aids heart health
  • Aids weight release
  • L-Theanine provides calm energy and reduces stress levels
$47.00 Sale Save

The tea’s freshness is reflected in the sparkling taste on the tongue and its bright green hue. The creamy Umami flavor spreads delicately all over your palate, flecked with sun-warmed grass overtones.

The tea leaves are carefully harvested and stored in a dark place, only ground to order just before it is sent to our shop for packaging.

The first clinical trial in the world to evaluate the inhibitory of matcha effects on the decline of cognitive function was conducted recently. 

  • Researchers found that daily Matcha intake was associated with improved sleep quality and social cognitive function. 
  • Previous studies suggest that catechin reduces body fat and blood cholesterol levels, and also improves working memory, while theanine improves sleep and relieves stress, and working memory. 
  • It has also been reported that the short-term intake of matcha can increase attentiveness and decision-making accuracy.

Chanoyus, also known as Japanese tea ceremonies, have been incorporating matcha since the end of the 12th century in their mindfulness rituals as their vehicle for embodying four sacred principles, wa, kei, sei and jaku. These matcha tea ceremonies are deeply steeped in these principles, as they remind one of the most revered values a human being can hold: harmony (wa), respect (kei), purity (sei), and tranquility (jaku). 

Pairs Well With

Key Matcha Benefits

A Ceremonial Matcha Freedom Box with green matcha powder on its bristles lies next to a rustic brown ceramic bowl. The surface is speckled with organic tea powder from Magic Hour, creating a vibrant contrast against the dark background.

L-theanine changes the effects of caffeine in the body, and helps to avoid the crash associated with it and may help protect the liver and aid in weight loss.

Heart Health

Green Tea reduces LDL "bad" cholesterol, aiding heart health. By one estimate, the catechins in matcha are up to 137x greater than other types of green teas.

Cognitive Function

Research shows that matcha causes improved attention, memory, and cognitive functions. Contains L-theanine, which has been shown to increase the alpha wave activity in the brain, which in turn can decrease stress levels.

How to Make the Perfect Cup of Matcha

Customer Reviews

Rated 5.0 out of 5 stars
Based on 108 reviews
Total 5 star reviews: 107 Total 4 star reviews: 1 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
100%would recommend this product
108 reviews
  • A Profile picture for Ann
    Verified Buyer
    5 days ago
    Rated 5 out of 5 stars
    Very nice matcha

    I adore matcha, for tea ceremony or just a special afternoon tea break. The good stuff is prohibitively expensive. Most of what we find on offer, even at prices comparable to what I just paid for the Ceremonial 700 here, is suitable only for making matcha lattes or adding to baked goods. This was actually very good matcha! (Makes me want to try the higher grade too...) I was so keen to try my new matcha that I skipped sifting and just scooped with the requisite bamboo scoop straight from the jar. Whisked it up per usual, and was pleasantly surprised to see it forming a beautiful jade froth, which held nicely. Fragrance was good and cleanly vegetal. Taste was very good too, properly bitter but balanced and intensely green, with none of the acrid note that cheap matcha can have. All in all, a profoundly satisfying bowl of matcha. No matcha is going to be economical--that's not its niche or point. For this quality, and organic, I think it's a reasonable price, and I am very pleased with it. Highly recommend if you are a lover of matcha.

  • ZP
    Zena P.
    Verified Buyer
    1 month ago
    Rated 5 out of 5 stars
    Not all Matcha’s are Created Equal

    This is my second time purchasing the ceremonial Matcha.

    It’s smooth and I love making lattes with it. It’s one of the best i’ve had. I Highly recommend it!

  • MS Profile picture for Melissa logo
    Melissa S.
    Verified Buyer
    1 month ago
    Rated 5 out of 5 stars
    Matcha is Marvelous!

    That’s what my Husband said when I made him a smoothie with the Matcha and blueberries Strawberries a low-fat yogurt some almond milk half a banana hand full of almonds whip it up in the blender with some ice and he loved it!

  • K
    Verified Buyer
    1 month ago
    Rated 5 out of 5 stars
    So tasty!

    This is so delicious as an iced matcha latte with some oat milk and a touch of honey.

  • JM Profile picture for Jessica M.
    Jessica M.
    Verified Buyer
    1 month ago
    Rated 5 out of 5 stars
    I love it

    This is the matcha that got me hooked on matcha. I never really cared for any I had tried before this one. It's very versatile and can be made many ways. My simple go to is sweetened with a dollop of honey then put over ice with a splash of half n half or any milk really. It's the best!

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